Kris E. Schermerhorn, CDT: Success in Their Own Words
His definition of success wasn't always such. Like many young entrepreneurs, he thought money was the yardstick and that he had to push people to do things. Thanks to his mentor, Dr. Kim Kutsch, he realized the better way is to actually care for the people you work with and they will work their best and their fastest because they care for you.
He cites five factors to finding success at his laboratory.
Dear Ms. Marketing: I have a customer that is always complaining. Do you have any suggestions on how to handle an unhappy customer?
If you have been in business any amount of time, you are going to have some upset customers and maybe even some irate ones. Everyone has to deal with these types of customers because if you don't, they will bad-mouth you all over town. They may not always be right, but they are your customer for now.
It seems like the dental laboratory is always feeling the crunch and taking the hard hits in the dental industry. And once again, we only have ourselves to blame for pulling the roof down upon ourselves. Over the next couple issues I'd like to address a few examples. This month, I want to talk about digital impressions.
Recently someone who had been assigned the task of developing a safety program for her employer attended one of my workshops. Her questions made me realize that there are still individuals who don’t know which employers OSHA covers and what OSHA expects of an employer. A dental laboratory and a dental practice with an in-house laboratory definitely must have a safety program.
A quick fix, bottom line mentality doesn’t work in the long run and is destructive to the individual and society, says George Leonard in his book Mastery. Instead, the best-selling author says that real success is found in a long-term, essentially goal-less process of mastery.
