Could your business benefit from having more ideal clients? Can you improve your efficiency in closing more sales? Could you stand to improve or expedite your sales cycle?
You're the management representative and you've developed your quality system, obtained certification, everyone was excited, but the excitement is gone. What can you do to bring back that excitement? Here are some recommendations for the management representative to consider as you try to get back to basic fundamentals and develop a quality culture in your dental laboratory.
The National Association of Dental Laboratories has been active on the issue of the medical device excise tax. In May, NADL participated with the American Dental Association and nearly a dozen other allied dental organization in submitting formal comment to the Internal Revenue Service requesting that dental devices not be included in the administrative rule related to the medical device excise tax.
One of the best ways to reach new customers is through existing customers. We have found the most successful method of getting your customers talking about your business with people that trust their opinion is through developing a customer referral program. There are several key components to a successful customer referral program including: rewarding leads, educating customers about the program, and maintaining a high level of customer support and service. If you have not developed a program for client referrals then your business is missing out on this excellent channel.
GC America Inc. announces NATURE-CRYL SUPER HI IMPACT® is available. NATURE-CRYL SUPER HI IMPACT exceeds all of the requirements of Type 1 Class 1 denture base material. It is ultra high impact, cadmium-free, and offers up to 20 minutes working time. NATURE-CRYL SUPER HI IMPACT resists breakage, is easily finished and polished, has superior physical properties, and has a convenient two hour heat cure or overnight cure. NATURE-CRYL SUPER HI IMPACT has superior impact strength that exceeds all other denture based resins on the market today.
Are you using social media to drive traffic to your dental laboratory website? If so, great! If not, why not? You are missing out on some of the best and in a lot of cases free traffic available. Here are seven sources for you to exploit:
1) Twitter
Get an account if you don't have one. Start using Twitter to generate traffic to your site. Send tweets on your business activities. Ask others to follow you on Twitter and include this in your signature line on your e-mails. Your followers will grow as they read your e-mails and so will your business.
Dear Ms. Marketing: I don't have the money to hire a sales representative and I know that I should be the one out making sales calls but I don't know how to get started. I need help.
To help promote the best in implant care, NBC has created an implant Certified Dental Technician specialty so you can assure your dentist clients that you have proven your knowledge and skill level in this much demanded specialty.
We all know that the most important issue to be discussed, kept front and center and consistently focused on is the customer. But once you make sure you have that base covered, you need to devote your time and energy to taking a look at what is happening outside of your business. What is going on in the world, in society, and with the economy could impact your business--negatively or positively.