Murphy's Law: Be a Resource
Murphy's Law: Be a Resource
I often write about being a resource to your clients. Treatment planning, case design, material selection and other technical support comes to mind. A valuable tool in this quest to help our doctors be their best are the various newsletters that evaluate materials and techniques like The Dental Advisor (TDA) in Ann Arbor or Christensen’s CRA publication.
Well, TDA is making an offer that is hard to refuse. They want you and your clients to be able to test read their publication for free for one year online. Check it out below, give it a read and if you like it, offer it to your doctors using the same free password (they definitely gave me permission to offer this). You see, they believe that after one year free online, you will be addicted to the flow of information and their glossy format and re-up for their normal modest fees.
TDA is a snazzy glossy print publication that dentists have subscribed to for years and generally save all of the old copies as archives. Well, now it is available online and for free to your clients. All you have to do is direct them to: http://www.dentaladvisor.com and have the sign in using their e-mail address and the password: funktional10. They (and you if you wish) can receive a 12 month free limited subscription to this robust resource publication. Limited because you get to see and read a rolling three month window online for free.
They are so sure you and your clients will find this resource valuable that they are able to give it away and simply wait for renewals to roll in. You can also opt for an upgrade that is discounted that allows you to get print versions and customize the data that is current and in their archives. What a cool thing you can do to make yourself more valuable to your clients this year without spending any money. You can even order custom handouts for your clients on cement selection, bonding and prep guidelines, as well as gift subscriptions at a discount. There are lots of ways to get involved with TDA; they even have a laboratory consultant program where you can apply to try out the newest laboratory products on the market.
